How do I write an introduction to a rhetorical analysis essay?

How do I write an introduction to a rhetorical analysis essay?

The introduction of the analysis essay is no different. The first sentence of a speech or essay, the headline of a news article, the first minute of a TV show or movie, or the first line of a novel should give enough information to tell the audience the topic of the communication and be engaging enough to make the audience want to know more. 

Following the hook, the introduction should provide background information about the author of the work being analyzed and their goal or purpose in writing. This is necessary to help the audience understand the analysis and be able to form a connection to the author. This connection is important in establishing the topic’s relevance to the audience. The more insight readers have about an author, and the greater the connection to the author and topic, the easier it will be for them to understand the author’s purposes and techniques.


The introduction of a rhetorical analysis is vitally important to not only capture the reader’s attention but to effectively set up the argument of the entire essay.  The introduction will follow the “SOAPStone”.  While watching the speech, take notes with this worksheet